WWDJAPAN REUSE MARKET 2026 AUTUMN is bringing fashion, music and secondhand finds to Goldwin’s headquarters in Kita-Aoyama on November 14.
Organized by WWDJAPAN, the Japanese edition of US fashion industry publication Women’s Wear Daily, the event encourages people to give unwanted items a new home rather than throw them away, under the theme “Circulate, Don’t Discard.”
Visitors can browse flea market and culture market stalls from artist Ken Kagami, actress Ai Takahashi, musician xiangyu and many others.
The event will also feature live recordings of WWDJAPAN’s official podcast, SPECIAL PODCAST, with guests including actor Sumi Anno, stylist Ayumi Hamamoto and Aya Nagata from Japan’s Ministry of the Environment. Discussions will cover topics such as “Why Isn’t Repair More Common?” and “My Fashion History.”
OKAMOTO’S drummer Reiji Okamoto and Vick of Tokyo-based creative collective tokyovitamin will also DJ, while Shimotakaido café Heim Coffee will be serving refreshments.
Advance registration and payment of a charity admission fee are required to attend. Registration will close once the event reaches capacity.


WWDJAPAN REUSE MARKET 2026 AUTUMN

Date: Saturday, November 14, 2026
Time: 10 AM – 6:30 PM (Last Entry: 6 PM)
Venue: Goldwin Headquarters, 1F & 2F
Address: Seiho Building, 3-5-6 Kita-Aoyama, Minato-ku, Tokyo
Admission: Advance registration and payment of a charity admission fee required. Registration closes once capacity is reached.
Organizer: WWDJAPAN (INFAS Publications)
Sponsors: Goldwin, 2nd STREET, Panasonic, Kao, Diageo Japan, Pinterest Japan, Snow Peak
Participating Vendors (In No Particular Order)
Ken Kagami / Ai Takahashi / Chie Ninomiya / Kyohei Hattori / Ayumi Hamamoto / Nao Ando / Senshu Fashion Project / Aoyama Fashion Association / Fashion Design Laboratory (FDL) / Chiaki Hatakeyama / Kurumi Nakata / Monika / Kogisomana / Taku Mae / xiangyu / Taro Kondo / PELI / Whyte / Tatsuya Shimada / Rina Shirai / Ayase Anbo / Geidai Snap / Sumi Anno / Tai Goto / mao kamimura / Yosuke Shoji / Miki Sayama / Michiko Yamawaki / Keitaro Nagasaka / COMI / Koki Namura / Toshiya Sugano / Sara Mary / DaiShun / Yuta Kaji / Kasuga Ise / Nana Momosaka / Tokyo Mode Gakuen / ALICESORAVI / Miyako Takayama / Tatsuro Yasui / Elodie Burette illustration / Itsuki Aizawa / SHOMI ABE / Akane Nishimura / Reisa Shimizu / Kaori Yasuda / Yusuke Arimoto / PCKL / KIZEN / Siena Hashizume / Alan Takahashi / CHIHARU / Risa Sasaoka / Takahiro Otsuji / acco / SATOMI / A VIRGIN

Culture Market Vendors (Supported by JOHNNIE WALKER)
- Takaya Matsuda & Fumito Matsuda — Co-CEOs, HERALBONY
- Masha Yamada — CEO, Rainbow Shake
- Keita Ando — Editor-in-Chief, McGuffin
- Osamu Yabe — PR, TRANSIT GROUP
- PELI — Designer, POOLDE
- Monika — Actor and Model
- Vick — Creative Director, tokyovitamin
- Manaha — DJ
- xiangyu — Artist
- Kazushi Toyoda — Photographer
- Tomomi Matsuoka — UI/UX Designer and Director
DJ Lineup (Supported by JOHNNIE WALKER)
4 PM – 6:30 PM: DJ Yoshida Kocho & FUJIKEN (Tokyo Mode Gakuen)
10 AM – 12 PM: Vick (tokyovitamin)
12 PM – 2 PM: Reiji Okamoto (OKAMOTO’S)
2 PM – 4 PM: Manaha

HEIM COFFEE
HEIM COFFEE, a popular café in Tokyo’s Shimotakaido neighborhood, will also have a stall at the event.

SPECIAL PODCAST
WWDJAPAN SPECIAL PODCAST — Live Recording
WWDJAPAN will host live recordings of its official podcast, featuring discussions on sustainability with special guests. Sessions will be moderated by members of the WWDJAPAN editorial team, including Sustainability Director Chizuru Mukai.
SESSION 1 | 10:30–11:00 AM
Why Isn’t Clothing Repair More Common?
- Hayato Uesawa — Marketing Group, Goldwin Marketing Department, Goldwin Business Division
- Chizuru Mukai — Sustainability Director, WWDJAPAN
SESSION 2 | 12:00–12:30 PM
My Fashion History
- Sumi Anno — Actor
- Tai Goto — Hair and Makeup Artist
- mao kamimura — Stylist
- Yosuke Shoji — Stylist
- Yasuaki Yokoyama — Senior Reporter, WWDJAPAN
SESSION 3 | 2:30–3:00 PM
Hamamoto & Motohashi’s Vintage Fashion Talk
- Ayumi Hamamoto — Stylist
- Ryosuke Motohashi — Senior Reporter, WWDJAPAN
SESSION 4 | 4:00–4:30 PM
Can Taking Better Care of Our Clothes Help Protect the Planet? (Tentative)
Chizuru Mukai — Sustainability Director, WWDJAPAN
Aya Nagata — Director, Biodiversity Business Promotion Office, Nature Conservation Planning Division, Nature Conservation Bureau, Ministry of the Environment; Leader, Fashion and Environment Task Force