Japanese girl group HANA star in a new campaign for All Nippon Airways (ANA), launched on October 22.
Titled Watashirashii tte, Tanoshii zo. (“It’s Fun to Be Myself”), the campaign features the seven members enjoying everything from in-flight meals to beauty routines and relaxation. Four videos have been released, including three themed episodes and a compilation. Most of the footage was shot on the members’ own phones, giving the videos a personal, vlog-style feel.
Away from their powerful stage performances, the videos capture HANA’s more laid-back personalities and playful interactions as they make the most of their time in the air.
ANA will also launch a giveaway campaign in December, offering HANA merchandise and flight tickets. Fans can enter by posting photos and stories about their own ANA flight experiences on X, with selected entries to be featured on the campaign website. Further details will be announced later.
