Japan’s Largest Hip-Hop Festival “POP YOURS” to Take Place in May at Makuhari Messe
The “POP YOURS” festival, centered around the theme of “Hip-Hop as 2020s Pop Culture,” will be held on May 24 (Saturday) and 25 (Sunday) at the International Exhibition Halls 9-11 at Makuhari Messe in Chiba.
First launched in 2022, this will mark the fourth edition of the event. Notable original tracks released from the festival include “Makuhari” with Bonbero, LANA, MFS, and Watson in 2023, as well as “Bad B*tch 美学” by Awich, NENE, LANA, and MaRI. In 2024, tracks like “Akarui Heya” by LEX & LANA and “Champions” featuring Kaneee, Kohjiya, and Yvng Patra (premiered at the festival), and “YW” by JJJ, BLASÉ, and Bonbero have been released. The festival serves as a hub for content, with productions throughout the year.
The first wave of artist lineups for “POP YOURS” will be premiered on the official YouTube channel on January 23 (Thursday) at 20:55. Ticket details will be released at 21:00 the same day, and the fastest pre-sale reservation lottery will begin.
Additionally, the 2024 edition of “POP YOURS” will be re-broadcast on YouTube on January 25 (Saturday) and 26 (Sunday). In 2024, LEX and Tohji will headline each day, with performances by secret appearances from YENTOWN and Yuuki Chiba, who held a shot live. A total of 44 artists performed, with tickets sold out and approximately 35,000 attendees over the two days. The live broadcast on YouTube reached about 560,000 viewers. The re-broadcast will begin at 14:00 on both days.
POP YOURS 2025

Dates: May 24 (Saturday), 2025 & May 25 (Sunday), 2025
Venue: Makuhari Messe International Exhibition Halls 9-11
Organized by: Space Shower Networks Inc.
Produced by: SMASH / HOT STUFF PROMOTION / WWW
Sponsored by: FNMNL
Supported by Spotify
Art Direction: Kei Sakawaki
Key Visual Design: Kei Sakawaki, Hiroaki Hidaka
Movie Director / CG Artist: Kazusa
POP YOURS SNS:
YouTube: https://www.youtube.com/@POPYOURS
Instagram: https://www.instagram.com/pop_yours/
TikTok: https://www.tiktok.com/@pop_yours
X: https://x.com/POP__YOURS
LINE: https://lin.ee/3oYZ16p
#popyours