Mrs. GREEN APPLE has been named the Japan Ambassador for TOMMY HILFIGER, leading the brand’s fall 2024 campaign.
As the second Japanese ambassador after actor Takumi Kitamura and the first band to be chosen, Mrs. GREEN APPLE embodies TOMMY HILFIGER’s F.A.M.E.S (Fashion, Art, Music, Entertainment, Sport) ethos through their diverse endeavors in music, dance, acting, and vibrant live performances. Their wide-ranging appeal across different age groups was a key factor in their selection.
The campaign also unveiled its key visual, featuring the band in TOMMY HILFIGER’s latest collection against a backdrop of a “dynamic adventure in New York.”