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Betsuyaku Rei talks about the Swallows. She also talks about the unexpected birth of the cheering toy “Umbrella”.

Photographer Munehiro Saito talks about the appeal of Jingu Stadium and the thrill of watching a baseball game

Shoichi Hasegawa, fan club critic for 12 professional baseball teams, talks about the appeal of the Yakult Swallows.

A fan for 32 years. Editor Yohei Kumagai talks about the appeal of the strong and weak Swallows.

Toshihiko Tanabe has won numerous advertising awards. Three things form the foundation of his creativity.

Tokyo from the perspective of Alyssa Ueno, an architect who has lived 1/3 of her life overseas.

Max Mackee, founder of Kammui, aims for innovation in nature experiences

Mountain-side culture created by Teruyuki Hikiji, producer of “Yama no Ie

Why editor Yasumasa Yonehara “edits” not only magazines but also brands and galleries

Meme Tokyo NENE, who also writes lyrics, dreams of a global scale

Using Complexity as a Weapon. Sibling pop-rap unit Peropero Kyandee talks about their “gyaru mindset.”
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The music recommended by the NiEW editorial staff, regardless of fame, genre, or national borders, is updated as needed.
EVENTS
Chigasaki City Museum of Art holds Yasujiro Ozu’s special exhibition from September
Iidabashi’s BAR MEIJIU, a perfect listening bar where everything is inevitable
Yuka Nagase drops music video for “Chikakute, Tookute,” collaboration with Pasocom Music Club
The Chemical Brothers announces the first Japan tour in five years
First theatrical adaptation of Emmett Till’s murder unveils riveting trailer: “Till”
JP THE WAVY and Korean Rapper Sik-K to tour Tokyo and Osaka
“Ghost in the Shell: SAC_2045, the Last Human” hits theaters for a limited three-week run on November 23
Sachiko Kanenobu revives “Fork In The Road” reveals Japan tour for winter
Arts Maebashi unveils 10th-anniversary exhibition “New Horizon: From History to the Future”
TREES FOR SAKAMOTO, a forest protection organization founded by Ryuichi Sakamoto, asks for donations
The Setagaya Art Museum to exhibit “The Work of Shiro KURAMATA: A Microcosmos of Memory,” retracing his internationally acclaimed work
Andrew Haigh unleashes ‘Strangers’: the adaptation of Taichi Yamada’s novel for Japan Spring 2024
New music festival X-CON to showcase tofubeats, De La Soul, Hypnosis Mike and more
Calvin Klein unveils Fall 2023 campaign featuring Jenny, Jungkook, Kendall Jenner and more
Shibuya White Cine Quinto is first Japanese cinema to offer official A24 merchandise
Loewe’s FW23 Men’s Campaign to Feature Kenshi Yonezu and Pop-up Event