A circle of friends connected by goo touching! The “FIST BUMP” corner of the radio program “GRAND MARQUEE” features people who live and enjoy Tokyo in a relay format.
On January 3, Kenji Takahashi, editor-in-chief of the web magazine “Ebisu Shinbun”, was introduced by Paris Nakayama. We asked him about the impetus behind the launch of “Ebisu Shinbun,” which introduces the city of Ebisu, his recommendations for stores, and his “Awa Ebisu,” an initiative to address the aging of the population.
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Focusing on People in Ebisu with “Ebisu Shinbun,” an Electronic Circular
Celeina (MC): Paris Nakayama, who appeared yesterday, introduced you as the “head of the cheering squad for the city of Ebisu.
Takahashi: Cheering squad leader. I’m kind of nervous. (laughs)
Celeina: “Ebisu Shinbun” is a web magazine that provides trendy information about Ebisu, Tokyo, but what was the reason for starting it?
Takahashi: To begin with, I was born in Nara Prefecture, but after coming to Tokyo, I wanted to live near the girls I liked, so I started living in Ebisu. As I lived there, I felt that people in Ebisu are very close to each other. I thought Ebisu was an interesting town where you could talk to total strangers and say, “You look stylish today,” and I started thinking that I wanted to feature them.
Takano (MC): So that’s how it all started. I had never really experienced the closeness of people in Ebisu.
Takahashi: The image may be that of a fashionable town, but it is a downtown. There are many festivals and private stores that have continued since the postwar period, and I think the people who live here also have a downtown atmosphere.
Takano: When did you actually start producing “Ebisu Shinbun”?
Takahashi: It was after the Great East Japan Earthquake, so around 2012.
Celeina: If you were to introduce “Ebisu Shinbun” to listeners, how would you describe it?
Takahashi: It is like an electronic version of a circular. We also introduce festivals and new store openings, but the emphasis is more on archiving information about the kind of people who live in Ebisu.
Celeina： So you are not only communicating the charms of Ebisu to the outside world, but also encouraging interaction within Ebisu.
Takahashi: It’s more like a media outlet for people within Ebisu to look at, rather than a medium for sending out information to the outside world.
Takano: I thought it was interesting that it also includes information on gourmet food.
Takahashi: Of course we introduce delicious restaurants, but more than that, we focus on how they make their menus, what inspired them to start making them, and why they opened their restaurants.
